During the gold rush in Central Victoria three brothers from Denmark Moritz, Julius and Jacob Cohn, founded a small cordial factory in Bendigo. Cohn products were sold across the Australia and exported to the United Kingdom and Asia. The brothers went on to hold prominent positions on the local Council, and were part of the group that founded the Bendigo Land and Building Society, which became the Bendigo Bank. This sign was hand painted by Bendigo sign writer Frank Barr around 1954. It was hidden for decades by an adjacent building but when it was demolished the sign was revealed. It can be found near the corner of Bridge & Arnold Streets, Bendigo. Source: http://www.cv.vic.gov.au/stories/made-in-bendigo-cold-beer/
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